Blog

Introduction to Landing Pages for private practice

What is a Landing Page? Landing Pages are a valuable tool for lead-generation, i.e. getting more clients into your practice. Essentially, it is a special page within your website, created for the purpose of a specific marketing or advertising campaign....

Local SEO: Get booked solid by being everywhere your clients are

SEO is search engine optimisation. Use this guide to understand what is involved with SEO and how it differs for local health businesses in private practice like yours. From there, you can decide if this is something you want to...

Insider report: WordPress. Your web developer is shortchanging you!

Are you using or considering WordPress for your practice website? Find out the real reason web developers sell WordPress websites and why private practice owners should not buy them. If you are reading this, chances are you’ve heard much about WordPress...

New e-book for download: Starting out in Private Practice

Looking at our website usage statistics, there is a pattern... It seems that many readers are spending time looking for and reading posts related to starting and marketing a new private practice. This e-book is a collection of related posts...

Understanding copyright and avoiding legal pain

When it comes to creating content for your clinic’s website, it is tempting use existing material you find on the web such as content, eBooks or even photos. This is an all too common pitfall and can have serious legal...