Taking the PAIN out of the Internet
We’ve recently written an article for Issue 2, 2011 of “Business in Practice”, an official publication of the Australian Physiotherapy Association.
Read now: What clinic owners must do during the COVID-19 pandemic.
Skip to contentWe’ve recently written an article for Issue 2, 2011 of “Business in Practice”, an official publication of the Australian Physiotherapy Association.
Simply having a website that represents your private practice is not enough; you need to have meaningful online visibility.
Having a physiotherapy-specific marketing website gives you an opportunity to differentiate your clinic from competitors, bring in motivated, “self-referred” patients and keep lines of communication open with current patients and prospects.
Physiotherapy websites are fast becoming an integral part of private practice businesses. Clinic owners can not only bring their practices closer to the people but reach out and touch them more personally than just a digital flyer.
What does it take to get the best physiotherapy clinic website in your area? Here are five criteria that you must use to get an outstanding website for the long-term.
Launching a new website can seem quite daunting, especially if you haven’t been through it before. There will be so many unknowns to navigate and decisions to be made that it is common to feel like you are flying blind.
Just like a good business name for your physiotherapy practice, a domain name should be seleceted with careful thought. Your domain name plays an important role when people search for, discover, explore, talk about and remember a website.
Every business can benefit from a well-designed Web site. The Internet, is not just a place for consumers to make purchases, but also a place for clients to get information on services. The main goal of a physiotherapy private practice Web site is to get the ideal clients to call or e-mail for more information or to set up a consultation.
Email is a great way to keep in contact with both old clients and potential new clients. It does not cost you anything to send or receive email, and it is delivered instantly. However, there are still things that you may not know about email.
As more and more businesses achieve first impressions via the Internet, the importance of a well-designed website to represent your business can’t be understated.